Dazzle (or Sparkle) has over 10 years experience in the advertising and design world, and boy does he know his stuff.

When he’s not cracking great briefs for prego* clients, he’s often cracking the whip in a downtown Bradford sweatshop. As the founder of his own streetwear label, we’re never short of a new look for a Saturday night round Otley. Buy something funky from his site at spider45clothing.co.uk

Daz is Mother Earth’s friend. He regularly pricks the conscience of other prego* employees by his steadfast commitment to recycling and regularly scalds us for throwing our beer bottles and pizza cartons in the bin. On the downside, Daz drives a Proton. ‘Nuff said.